Initial problem and purpose statements.

PROBLEM

Children are spending increasing amounts of time playing with electric devices and are lacking the educational, physical, and social benefits that come from outdoor activities.

PURPOSE

The purpose of this study was to discover a plan to encourage young children in San Francisco to play outdoors more often and to decrease the amount of time they spend on e-play. 

After researching what ages are the appropriate targets of this study, these statements will be refined to include said age group. 

Feedback directed my attention to the following concerns and ideas:

-specifying a demographic 

-targeting parents  

-social interactivity

-loss of imagination

-targeting app makers

-specific products

-everything in moderation

-Urban living=small or no backyard for children to play

-Study teens "hanging out" with friends but talking/texting on their phones the entire time.

BIO. INTRO. PROFILE

Born and raised in Santa Cruz, a beach town an hour south of San Francisco, I grew accustomed to a slow pace of life. Choosing to study in San Francisco quickly changed that. Coming out of high school where I was involved in every creative class I could possibly fit into my schedule, I learned about the design program at SFSU and realized I could use my love of the arts and still attain a technologically relevant degree. Being able to develop my creative skill-set in a future forward manner was something that really excited me about the program.

WHO AM I?

Striving for something more than good, hoping to add something of value to society, wanting to work to live rather than living to work. More than anything else, I'm just a girl who loves the sun and wound up in a foggy but quite interesting and often brilliant city.

WHAT INSPIRES ME

+ Failure in that you learn the most when things go wrong.
+ Kindness.
+ [Folks] Sebastian Hempel. ENESS. Travis Millard. Mel Kadel. Jessica Hische. Alex Alvarez. Michel Bouvet. Dylan Brady. Agnete Enga. Ghostpatrol. Y muchos mas personas.

INFLUENCES

+ People who teach themselves new skills.
+ Nature (put a bird on it?) (think Rachel Carson and the sense of wonder the great outdoor provides).
+ Experiences and conversations–sometimes the people you least expect surprise you the most with the clever or ingenious things they say and/or do.
+ Children, who in their careless curiosity are more daring and brave than most cautious adults who tend to over-think situations and end up missing out on being present in the present. 

WHAT THE FUTURE HOLDS
 
There is a plan, and whether or not I follow it strictly or loosely, if at all, will depend on the moment. That said, I see myself being professionally engaged in a San Francisco based advertising agency (something like 11 would be nice) where I will be able to utilize a good portion of the skills I have acquired over the years on a variety of challenging projects. After a couple years I will have had enough of San Francisco to have satisfied my appetite and will be ready to cleanse the palette for something new. Relocating either to the east coast or abroad (Europe or New Zealand) will be the next step. Working a few more years I will have had sufficient experience in the design realm to be ready to delve further into something more substancial, a.k.a. graduate schooling. This is where the plan train stops, and we transfer to the who knows what's next train letting the situation and present time guide the next step.

Adventurous. Caring. Creative. Quirky. Generous. Determined.