Thursday, June 30, 2011


Initial problem and purpose statements.

PROBLEM
Children are spending increasing amounts of time playing with electric devices and are lacking the educational, physical, and social benefits that come from outdoor activities.

PURPOSE
The purpose of this study was to discover a plan to encourage young children in San Francisco to play outdoors more often and to decrease the amount of time they spend on e-play. 

After researching what ages are the appropriate targets of this study, these statements will be refined to include said age group. 

Feedback directed my attention to the following concerns and ideas:
-specifying a demographic 
-targeting parents  
-social interactivity
-loss of imagination
-targeting app makers
-specific products
-everything in moderation
-Urban living=small or no backyard for children to play
-Study teens "hanging out" with friends but talking/texting on their phones the entire time.

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